Thinking
Thoughts on running successful projects, AI and learning.
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The value of project prototypes
An AI squad, not a committee
Personalisation in an RFP is a red flag
AI trust is earned
The cheetah and the snail
Our enthusiasm is not a good gauge of business value
Building the Enterprise AI Stack
Agencies need to sell judgment, not delivery
I'm not (too) worried for 20-somethings. I'm worried for 40-somethings
I'm not trying to protect yesterday
This is not the time to back one AI horse
AI is the great leveller
What can go wrong?
Client-built apps are advanced prototypes, not production code
The learning system beats the agentic swarm
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